Strategic brand management: building.... / Keller, Kevin Lane 

Public ISBD Title : Strategic brand management: building.... Material Type: printed text Authors: Keller, Kevin Lane, Author Edition statement: 3rd ed Publisher: New Delhi: Pearson Education Publication Date: 2008 Pagination: 714p Size: Book Price: Rs.680 Languages : English Descriptors: Brand name products Product management Strategic planning Keywords: 'brand name products  strategic planning  product management' Class number: 658.827 Strategic brand management: building.... [printed text] / Keller, Kevin Lane, Author  . -  3rd ed . - [S.l.] : New Delhi: Pearson Education, 2008 . - 714p ; Book. Rs.680 Languages : English Descriptors: Brand name products Product management Strategic planning Keywords: 'brand name products  strategic planning  product management' Class number: 658.827

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Barcode	Call number	Media type	Location	Section	Status
238	658.827 KEL	Books	Uniglobe Library	Technology	Available
239	658.827 KEL	Books	Uniglobe Library	Technology	Available

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