Title :	Marketing management
Material Type:	printed text
Authors:	Michel R. Czinkota, Author
Edition statement:	2nd ed
Publisher:	Australia:Thomson
Publication Date:	2004
Pagination:	598p
Size:	Books
Price:	Rs.687
Languages :	English
Descriptors:	Marketing management
Keywords:	'marketing  management'
Class number:	658.8

Marketing management [printed text] / Michel R. Czinkota, Author  . -  2nd ed . - [S.l.] : Australia:Thomson, 2004 . - 598p ; Books.
Rs.687
Languages : English

Descriptors:	Marketing management
Keywords:	'marketing  management'
Class number:	658.8