Advertising / Jefkins, Frank

Public ISBD Title : Advertising Material Type: printed text Authors: Jefkins, Frank, Author Edition statement: 4th ed Publisher: Delhi: Pearson Education Publication Date: 2006 Pagination: 415p Size: Books Price: Rs.928 Languages : English Descriptors: Advertising management Consumer behavior Keywords: 'advertising  management' Class number: 659.1019 Advertising [printed text] / Jefkins, Frank, Author  . -  4th ed . - [S.l.] : Delhi: Pearson Education, 2006 . - 415p ; Books. Rs.928 Languages : English Descriptors: Advertising management Consumer behavior Keywords: 'advertising  management' Class number: 659.1019

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