Title :	Marketing management
Material Type:	printed text
Authors:	Kotler Philip, Author
Edition statement:	10th ed
Publisher:	Delhi: Pearson Education
Publication Date:	2014
Pagination:	390p
Size:	Books
Price:	Rs.1400
Languages :	English
Descriptors:	Consumer behavior Marketing Marketing-Management
Keywords:	'marketing  consumer behavior'
Class number:	658.8

Marketing management [printed text] / Kotler Philip, Author  . -  10th ed . - [S.l.] : Delhi: Pearson Education, 2014 . - 390p ; Books.
Rs.1400
Languages : English

Descriptors:	Consumer behavior Marketing Marketing-Management
Keywords:	'marketing  consumer behavior'
Class number:	658.8