Title :	Marketing management: a south asian perspective
Material Type:	printed text
Authors:	Philip Kotler, Author
Edition statement:	14th ed
Publisher:	Delhi: Pearson Education
Publication Date:	2013
Pagination:	596p
Size:	Book
Price:	Rs.1240
Languages :	English
Descriptors:	Marketing Marketing management
Keywords:	'management  marketing management
Class number:	658.8

Marketing management: a south asian perspective [printed text] / Philip Kotler, Author  . -  14th ed . - [S.l.] : Delhi: Pearson Education, 2013 . - 596p ; Book.
Rs.1240
Languages : English

Descriptors:	Marketing Marketing management
Keywords:	'management  marketing management
Class number:	658.8